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Zippo, the famous American cigarette lighter company,
produced a series of lighters featuring the image of Steve McQueen.

Also, during the 1960's, Steve's image was placed on a Dutch matchbox.

Smoking Kills

As Boon Hogganbeck from The Reivers
Steve as Boon Hogganbeck from 'The Reivers'
As Josh Randall from Wanted: Dead or Alive
Steve as Josh Randall from 'Wanted: Dead or Alive'
As himself, on motorbike
Steve riding a motorbike
As himself, with motorbike
Steve standing next to his motorbike
Featured on a Dutch matchbox
Steve's image on a Dutch matchboxSteve's image on a Dutch matchbox
Larger matchbox image courtesy of Karen Hornbaker