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The International Ford Advertising Campaign
Ford motor company released a European TV advertising campaign for their 1997 Puma which featured digitally imposed images of Steve
driving the vehicle around the streets of San Francisco in a direct homage to Bullitt.
WATCH THE FORD PUMA AD
Duration: 59 seconds
Ford motor company released a US TV advertising campaign featuring Steve McQueen at the wheel of their 2005 Mustang muscle car.
In the ad Steve has been digitally mixed into footage of the new car as it races around a cornfield in a homage to Bullitt and the Kevin Costner film Field Of Dreams.
WATCH THE FORD MUSTANG AD
Duration: 91 seconds.